A Strategic Alliance is an agreement between companies (partners) to reach objectives of common interest. Strategic alliances are one of the numerous options which businesses can use to succeed in their goals; they’re based on cooperation between companies. This type of cooperation lies between M&A and organic growth. Strategic alliances are agreements between businesses which [...]
A Strategic Alliance is a relationship between two or more parties to pursue a set of agreed upon goals or to meet a critical business need while remaining independent organizations. This form of cooperation lies between M&A and organic growth. Strategic alliance is a primary form of cooperative strategies.